Time for love – call your clients today
February is Insure Your Love month, and it gives you the perfect opportunity to call your policyholders and prospects and remind them of their needs to protect their loved ones with life insurance.
When you reach out to your clients, an appropriate product to discuss is par whole life (or “participating” whole life) insurance. This Motorists Life product can ensure their family’s financial future is taken care of if something unexpected happens, with built-in guarantees, saving potential and additional plan flexibility.
Fall in love with par whole life dividends
A component your policyholder is sure to love about their par whole life policy is the dividends, which can increase their cash value growth and death benefit potential. Your client will have a choice of five different dividend options:
- Paid-up additions (purchase paid-up insurance)
- Reduce premium (apply dividend to pay next premium)
- Accumulate at interest (dividends placed into an interest-bearing account)
- Paid in cash
- Term insurance (purchase one-year term up to amount of base policy)
Accelerated benefit and term riders
Par whole life insurance also includes a guaranteed accelerated benefit. If terminal illness occurs (doctor prognosis of 12 months or less), the policy will advance up to 55 percent of the amount of coverage up to $100,000. Your existing clients or prospects may also be smitten by the available riders they can add to their par whole life policy for an additional premium:
- Paid-up additions rider
- Term riders (available for policyholder or an additional insured)
- Level coverage
- Decreasing coverage
- Disability income (not available in Florida or Minnesota)
- Accidental death benefit
- Children’s term rider
- Waiver of premium
- Option to purchase
Questions regarding par whole life or how to sell it? Contact Motorists Life Sales or visit lifehappens.org, and search resources by insurance type, audience by life stage, graphic type and language. You’re well on your way to helping your clients fall in love with life insurance and the protection it can offer their beloved.
P.S. Follow Motorists Insurance Group’s Insure Your Love social media campaign throughout the month of February, and “like” the Motorists Facebook page. And don’t forget to share our posts with your followers to keep the message going!